Choosing A Domain Name

Choosing and buying a domain name is an essential part of website design since it serves as the name (and brand) for your site. You can purchase a domain name directly from your web hosting company or via a third-party domain name service (a recommended option for those using their own servers).

If you’re going to use a different domain name service for your server, make sure it’s one like no-IP. com, which will give you a static IP address, which is a numerical address that identifies your device. You won’t be able to effectively allocate a domain name to your server if this address changes often (as it does for certain Internet service providers). Since I like the freedom that these services offer, I use Register.com, Namecheap.com, or GoDaddy.com.

If you register for a domain name via a hosting company or a separate domain name service, the process is the same. In a text box, you’ll be asked to type in the domain name you want to register. The service displays the extensions from which you can select.

Domain Name

In general, you can choose.com as your domain name extension because it is the most common and easiest to remember among users. Even, despite the fact that it says it doesn’t matter, Google favors the.com,.org, and.net domains. This is most likely due to the fact that.info and.biz domains are often associated with spam and thin affiliate pages.

This is where keyword optimization comes into play when deciding which domain name to use. Don’t succumb to the temptation that many webmasters do and use a URL that is both catchy and innovative. It may be more memorable to potential tourists, especially if you use a lot of offline marketing, but it will not help your site rank well in search engines. Finally, you’ll want to use keywords to come up with a domain name that’s both memorable and likely to appear in the top ten search engine results pages.

Keyword

Enter keywords that you’re worried about at GoDaddy.com/domains/searchbulk.aspx, and GoDaddy will format them and check the various extensions and titles. It will search to see if they’re already registered and delete any that are, leaving you with a list of keyword-rich domains that are open!

If your preferred domain name is already taken, the domain name provider will suggest alternatives. This can be useful because it sometimes generates ideas that are better than your original selection. In general, the best domain names are simple, do not contain hyphens, and include a good one-, two-, or three-word description of the site’s content. Cheapknives.com is a good example of a great domain name. It’s simple, contains no hyphens, and perfectly summarises the main point of a website selling cheap knives if it’s pointing to one. A single hyphen in a domain is appropriate, but more than two begins to appear “shady” (i.e., not search and user friendly).

When it comes to domain names, another choice is to purchase one that is already known or about to expire. This is a popular strategy employed by internet marketers to drive traffic to their pages. These domain names can be purchased from a variety of sources, including eBay and specialised domain name resellers (which can be found through a general Google search).

You could, for example, use SnapNames.com to place a bid on a name that has already been taken. You fill out your contact and billing details, as well as the domain name you’re interested in and your bid price, on this platform. SnapNames.com can buy the name for you when it becomes available. This removes the need to keep an eye on the name and wait for it to appear.

Here’s a list of places where you can purchase or study domain names:

NameJet.com is a website that helps people find names for their businesses
Namecheap.com is a website dedicated to providing affordable domain names.
SnapNames.com is a website dedicated to the development of exclusive and memorable
Afternic.com is a website that provides information about products
Pool.com is a website dedicated to pool enthusiasts.
Sedo.com is a search engine that allows users to find information quickly
Flippa.com is an online marketplace where you can buy and sell products (look at the previously sold area)
DomainTools.com is a website dedicated to helping people with their domain names (whois. sc)

On auction sites like eBay and Flippa.com, there are auctions specifically for expired domain names. Go there and begin your quest. You can purchase existing domains, some of which already have content, and gain access to their history, traffic, links, and PageRank.

The majority of people selling a website or domain will show you traffic and revenue graphs. Make sure it’s not inflated and that you’ll be able to keep track of it over time. One month is clearly insufficient. Make sure you also inquire about the site’s traffic and request to see server logs.

You’ll need to register your domain name once you’ve decided on one. Choose your domain registration company carefully, as losing your domain name might put you out of business. Use a website like RegSelect.com to compare rates and choices from different domain registration companies.

Conclusion

The name of the corporation or entity who owns the domain (the registrant), the person allowed to handle daily matters (the administrative contact), and the person who handles all technical matters are all required by all registrars (the technical contact). Despite the fact that the registrant is the legal owner, whoever has the registrar username and password effectively controls the domain, so be cautious.

Choose a password that is difficult to guess, since this will help you from being hacked. Hackers can be able to alter the ownership of your account or the servers on which it is hosted. Look for a registrar that will let you “lock” your accounts. Finally, you can not register your domain name with your web hosting provider. If you plan to change hosting companies later, this may make transferring your domain more difficult.

Also Read: Small Change For Better Growth

The Entrepreneurs Diaries is now available on Telegram. Join our telegram channel to get instant updates from TED.