Steve Jobs’ #1 Design Principle

When Apple’s best designers sat down with Steve Jobs to show him their ideas for iDVD, which failed, they wanted him to be amazed. They’re excited about how they were able to achieve a beautifully clean interface with a thousand-page manual features.

Apple Still a Star Without Steve Jobs, But Doubts Linger | IndustryWeek

However, when the team members realised, Jobs had another design in mind. He grabbed a piece of chalk and drew a box on the floor. Then he said, “The revised procedure is now presented.” There is only one window. You drag your video window and position it on the main screen. You press the “Format Drive”. It’s all over. “We will create it that.”

Simplicity is the order of the day for entrepreneurs. We work to make goods that are easy to use, to the internet. We’ve reached the level of simplicity that it is an art.

All the small activities that we engage in on a regular basis are by their very nature full of too much mystery, correct?

We have been so complacent about all the complexities of our daily life that we don’t even care anymore Worse, we build the complicated situations, and then try to solve them with (and profit from) them. Once we become irritated, we seek other ways to simplify the complex problem.

The vicious cycle just gets more and more complicated.

When attempting to scale an enterprise, there is an inevitable expansion of complexity, and complexity tends to increase rapidly. processes tend to be more complicated Every additional step of coordination requires more time and effort, not only on but also through teams. Work that was straightforward turns into work that is absolutely maddening.

Complexity seems manageable until we get rid of the superfluous elements. This applies to everything from creating a new product to taking charge of a dynamic company to getting new markets.

Prioritization is crucial. But as I write in my new book, Effortless Simplification is needed to achieve those critical objectives. The following are some helpful pointers:

Initiate with the alphabet


I produced a podcast last year. The directions that were meant to be sent to the guests in the beginning were supposed to include fifteen steps. They were so huge, it was difficult even for guests to learn, much less for customers to follow.

Now that I had nothing to work with, I asked, “What is the lowest number of steps do you need to accomplish this task?” I came up with a solution to the problem in two stages.

To simplify things, we normally go with the grain rather than against it. What if we began with nothing?

They can be obtained, and completed in a surprisingly small number of steps. Start with nothing, and see how many steps you can get.

Include the least complicated features possible.


The anecdote in IBM’s main yet diminutive details is the role played by then-CEO Lou Gerstner in the organization’s iconic turnaround. He invited his executive chief Donofrio to speak at a state-of-the-the-industry conference. Later on, if an effective presentation project presentation will include transparency, foils, as well as overhead projectors and graphs on transparencies, the phrase was: “Significant projectors and transparencies.”

Nick was in the middle of our lecture when I told the kids, ‘the projectors are off, can you please turn off your laptops?” Finally, I broke the silence by saying, “Just talk about your business, please.”

An important aim of presentations is to tell people about your company, not help them think your way through it. The quality of your slides doesn’t need to increase any time you have to build a pitch deck, deliver a sales pitch, or offer a progress report. People are distracted by these adverts, and so the viewers will be. I’ That is why I only use six slides while speaking.

Additional features may have already been removed from your offering, leaving only the appropriate ones. Now see if you can do the same with all three projects, three talks, and all of your other interactions.

Take full advantage of any opportunity.


Instead of trying to simplify our processes by shortening the individual steps, we’ve found that we are best served by simplifying the overall workflows. But if we got rid of them, would it be the same?

Useless things happen only when they are done only because they must. when you have eliminated the unimportant tasks, you have focused on the critical ones Completion is often better than meaningless steps that add nothing

One of agile’s values is “Simplicity, the art of eliminating unnecessary work.” It means that their mission is to provide more value to their customers, and doing so means writing less code and implementing fewer features.

Concept: While this concept can be applied to any day-day-to-day work process, we can also apply it to any project. It’s easier to get the project off the ground if you don’t get too far behind.

Also Read: Google’s Upcoming Privacy Settings


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